Kazakhstan is an attractive market for European exporters – especially for companies in the detergent, cosmetics, and food industries. However, accessing the largest landlocked market in Central Asia without in-depth knowledge of local customs regulations is risky. Mistakes in declarations, incorrect documents, or misunderstandings regarding packaging requirements can lead to hefty fines, delivery delays, or even the seizure of your goods. In this blog post, you’ll learn how to avoid common pitfalls and streamline your export business to Kazakhstan.

1. Why Kazakhstan? A Market with Potential – and Complexity

Kazakhstan boasts a growing middle class, increasing demand for European premium products, and a strategic location as a gateway to other CIS countries, making it a worthwhile target market. At the same time, strict customs regulations are in place and are subject to frequent changes. For instance, in 2023, import controls for cosmetic and hygiene products were tightened to curb counterfeits. Those who are unprepared can quickly incur significant costs.

2. The Most Common Export Mistakes – and How to Avoid Them

Mistake 1: Incomplete or Incorrect Documents

• Essential documents include:

   

  • Commercial invoice (in Russian/Kazakh, with signature and stamp)

     

  • Certificate of origin (often EUR.1 for EU manufacturers)

     

  • Packing list with exact weight and volume details

     

  • Certificates (e.g., hygiene certificate for cosmetics, analysis certificate for beer)

     

• Important: Since 2024, electronic pre-declarations must be submitted via Kazakhstan’s customs portal “ASTANA-1”. Without this, your goods will be held at the border.

   

Mistake 2: Incorrect HS Codes (Harmonized System Codes)
Every product requires a specific HS code that determines the applicable customs duties. Using the wrong code can lead to back payments or delays.

• Example:

   

  • Liquid detergent: HS Code 3402.20.900

     

  • Dry shampoo: HS Code 3305.90.000
    Use tools like the EU TARIC database, or seek advice from experts like TM GmbH.

     

Mistake 3: Underestimating Packaging Requirements

• Kazakhstani specifics include:

   

  • All product information (ingredients, shelf life, manufacturer) must be in Russian/Kazakh.

     

  • Cosmetics often require microbiological tests conducted by Kazakhstani laboratories.

     

  • Alcoholic products (e.g., beer over 0.5% ABV) require additional licensing.

     

3. Save Time and Money: Tips for Smooth Exporting

1. Work with Local Partners
   Collaborate with a reliable customs agent on site. TM GmbH connects you with vetted partners who can assist, for example, in classifying industrial detergents for commercial laundries.
2. Use Pre-Customs Inspection
   Take advantage of Kazakhstan’s “Prior-Inspection” program, where goods are inspected in the country of origin (e.g., Germany). This significantly speeds up customs clearance in Kazakhstan.
3. Consider Special Cases

• Temporary imports (e.g., for trade fairs): These benefit from reduced duties but require a re-export guarantee.

   

• E-commerce: Since 2022, packages under €1,000 are exempt from VAT – ideal for exporting cosmetic samples or small batches.

   

4. How TM GmbH Supports Your Export to Kazakhstan

• Customs Checklist: Tailored document templates for your industry (detergents, cosmetics, beer).

   

• Logistics Network: Partnerships with certified freight forwarders who ensure delivery to the final customer.

   

• Emergency Support: 24/7 hotline for border-related issues.

   

Conclusion: Preparation Is the Key to Success

Kazakhstan offers tremendous opportunities – but only for companies that understand the customs regulations inside and out. With proper documentation, accurate product classification, and local expertise, you’ll avoid unnecessary costs and gain the trust of Kazakh buyers.

Planning to export to Kazakhstan? Contact us for a free initial consultation – we’ll make your market entry a success.